Product Release: ChannelAdvisor Launches New Amazon Solution

Written by John Comments
Last Updated September 22, 2009

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ChannelAdvisor Launches New Amazon Solution to Save Retailers Time and Drive Online Revenue Next-generation solution eases inventory and product updates and delivers unparalleled ROI

Amazon Solution Product Packet Research Triangle Park, NC– September 22, 2009 – ChannelAdvisor, the leading provider of e-commerce channel management solutions, announced today a next-generation Amazon solution that automatically manages time-intensive data entry and enhances product visibility, resulting in increased sales. The solution, designed specifically for online retailers, provides actionable information on all aspects of the Amazon sales channel, putting the ability to control the channel into the marketers’ hands instead of requiring constant IT changes.

“We’ve taken feedback from hundreds of retailers currently using our existing solution and those considering Amazon, and put that feedback directly into our new solution,” said Scot Wingo, CEO of ChannelAdvisor. “With our next-generation Amazon offering we have achieved our goal of taking a single data feed from retailers and, in minutes, having their products optimized and ready for sale on Amazon and other channels, enabling the greatest revenue potential for our customers.”

The solution includes a real-time product status dashboard that delivers key information on a product’s standing throughout the process of going live on Amazon, as well as throughout the full lifecycle of the product listing from distribution to post-sale. Actionable alerts immediately inform retailers of any problems and include suggested resolutions to minimize product downtime.

“We know we’re poised to compete this coming holiday season because of the enhanced technology offered through this Amazon solution,” said Gina Yoder, president of Shoebox Savings. “The solution overall has been very easy – so easy that our Amazon business has practically run itself with the help of features like Categorizer and Product Match.”

ChannelAdvisor’s platform helps retailers sell more and spend less across multiple channels including marketplaces like Amazon, eBay and Buy.com; paid search engines including Google, Yahoo! and Bing; and comparison shopping sites like Shopping.com, Shopzilla, PriceGrabber and Google Product Search.

ChannelAdvisor will be demonstrating the new Amazon solution, as well as updates to its entire product suite, at booth #401 at the Shop.org Annual Summit in Las Vegas, Nevada on September 22-23, 2009. Visit the booth or the following Web site for further information: http://www.channeladvisor.com/amazonsolutions.