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Press Release: Bling My Bra Breast Cancer Chartity Auctions

colderice
Written by John View Comments
Last Updated September 2, 2010

The month of October is Breast Cancer Awareness Month, and Bling My Bra is thrilled to be able to raise money for the second year in a row for this great cause! Once again, we will be auctioning off one-of-a-kind themed art bras through Giving Works auctions on eBay. Proceeds will benefit Susan G. Komen For the Cure. Look for eBay seller ID BlingMyBra or do a keyword search for “bling my bra”.
Screen shot 2010 08 29 at 10.37.41 PM Press Release: Bling My Bra Breast Cancer Chartity Auctions
Founder Beth Cherkowsky of DepressionGlassWarehouse has handed over the reins to Kat Simpson of KatsKloset, who is heading up a committee of volunteers. This year’s committee includes Kat Simpson (@KatsKloset); Beth Cherkowsky (@DepressionGlassWarehouse); Danni Ackerman (@Udderlygoodstuff); Cindy Shebley (@CloverCitySells); Melinda Jackson (@GalleriaGifts) ; @eBetsy (TexAnna’s All*Store, The Acquisatory); Marlene Gavens (@TheSavvySeller); Beverly England (@samican2);  Christy Librizzi (@kaycee_studios); Karen Locker (@mommysbazaar); and Lee Mirabal (@sellvoice, co-host of eBay Radio).

Now the fun part: How can you get involved? There are several ways!

1. Make a themed art bra or bras to auction off
2. No time to sew or create but have a great idea? We have someone who will take ideas and run with them!
3. Help spread the word through Facebook, Twitter, and other social media networks
4. BID BID BID!

The featured bras are exquisite one-of-a-kind creations, incorporating fantasy, humor, and — above all — originality. Some will be created by celebrities, including Marsha Collier, bestselling author of the eBay For Dummies series and ecommerce expert. Some will represent hobbies or interests. EBay Radio will also be submitting a bra. There will be additional opportunities to donate to the important cause of breast cancer awareness through listings for related items in the Bling My Bra store.

The eBay auctions will be featured throughout the month of October through eBay seller ID BlingMyBra and keyword search “bling my bra”. Proceeds will benefit Susan G. Komen For the Cure.

Updated information is available at http://www.blingmybra.com. For more details, contact MediaRelations@blingmybra.com.

 Press Release: Bling My Bra Breast Cancer Chartity Auctions

Operation E-Commerce: A Game of The Best E-Commerce Software

colderice
Written by John View Comments
Last Updated September 1, 2010

This is so cool! The guys over at ZippyCart.com came up with a fun illustration on ecommerce. Using that old game of Operation as a template, they came up with the e-commerce version…check it out!

operation ecommerce small Operation E Commerce: A Game of The Best E Commerce Software
[Via: ZippyCart.com: The Best Ecommerce Software Reviewed]
View Larger Image and Get the Embed Code to Add This Infographic to Your Site

 Operation E Commerce: A Game of The Best E Commerce Software

Alibab Strengthens Its US eCommerce Position, Buys Auctiva Too!

colderice
Written by John View Comments
Last Updated August 25, 2010

chinese flag Alibab Strengthens Its US eCommerce Position, Buys Auctiva Too!HONG KONG, August 24, 2010  Alibaba.com (HKSE: 1688.HK) (HK.1688), the world’s leading e-commerce company for small business, has entered into an agreement to acquire Auctiva, the leading third-party developer of tools for eBay (NASDAQ: EBAY) sellers. With more than 170,000 active users, Auctiva provides a variety of listing, marketing and management tools as well as image hosting and online storefronts that make it easy for small businesses to sell successfully via e-commerce on sites like eBay.

The acquisition of Auctiva, as well as Alibaba.com’s purchase of Vendio in June, combined with Alibaba.com’s strength in sourcing, will create a significant source of tools and resources for U.S. small businesses looking to leverage e-commerce. The combination of both the Auctiva and Vendio acquisitions brings more than 250,000 new customers to the Alibaba.com family of products, and significantly expands the size of Alibaba.com’s U.S. operations.

Through its recent acquisitions, Alibaba.com is building the world’s first global e-commerce supply chain. This end-to-end network connecting manufacturers and wholesalers with e-tailers and consumers will allow small businesses to easily source from suppliers all over the world, then conveniently manage and sell those products through popular online channels like eBay, Amazon (NASDAQ: AMZN), their own online storefronts and more. 

“Time and money are the two most important things to me as a small business owner,” said Don Pinard, owner of www.peggsbargains.net, an Auctiva and AliExpress customer. “I spend a lot of time online looking for products I can sell. I used to use liquidation sites, but AliExpress is much better, and more reliable. If I can trim the cost of purchasing items by just 7% that will cover all store fees and shipping costs, which will really increase my profit.”

The online merchants who use both Auctiva and Vendio will have direct access to almost 1.5 million supplier storefronts on Alibaba.com’s sourcing platform andAliExpress (www.aliexpress.com), a wholesale transaction platform operated by Alibaba.com. This new connection from supplier to online merchant represents significant potential cost savings to customers. By sourcing their products directly from the manufacturer, reducing travel and taking advantage of global markets, Alibaba.com hopes to help small merchants increase their profit margin in the long term. For example, a jewelry retailer can sell a silver bracelet with black agate stones for US$12 on eBay and make a profit of US$7.09 if he/she originally purchased their inventory on AliExpress for US$4.91 per piece. These savings combined with the additional efficiencies of sourcing online will represent significant savings for the average online merchant.

With the acquisition, Auctiva’s platform will be integrated with AliExpress, allowing Auctiva users to connect to AliExpress via a tab on the Auctiva Web-based platform. This will enable customers to easily search for suppliers, acquire merchandise and list those products on eBay through their Auctiva accounts. Exclusive promotions and special deals on AliExpress products will be available to Auctiva users.

“Small online retailers are just starting to see how they can use international sourcing to their advantage, and we have seen the significant opportunity through customer reaction to our initial integration with Vendio,” said David Wei, chief executive officer of Alibaba.com. “Many small business owners never even thought that they would be able to source their products from overseas, as they didn’t have the staff or technological resources to do so. We are bringing both sides of the equation together to make international sourcing as easy as possible for any business.”

“Our mission has always been to help users sell more successfully online, particularly through the eBay channel,” said Jeff Schlicht, founder and CEO of Auctiva. “With more than 10,000 new users joining Auctiva each month, we are constantly looking for new ways to serve our customers and drive value for them. Joining Alibaba.com and connecting our buyers to the vast supplier base on Alibaba.com and AliExpress.com is the perfect way to help them grow and thrive in an increasingly competitive environment.”

The acquisition closed on Aug. 18, 2010, and is part of the US$100 million investment plan for AliExpress that Alibaba.com announced in April 2010. Auctiva will operate as a new business unit within Alibaba.com and will retain its own brand name and operations.

Rothschild was the financial adviser to Alibaba.com for this transaction and Morgan Joseph was the adviser to Auctiva for this transaction. Financial terms were not disclosed.

 Alibab Strengthens Its US eCommerce Position, Buys Auctiva Too!

eBay Takes On Thier Own Checkout and China Is “In Da House”

colderice
Written by John View Comments
Last Updated August 25, 2010

Yesterday eBay laid out their date for the ending of 3rd party checkout on its systems. No more will you have to use services to facilitate checkout, eBay will do that….

As you know, checkout is a crucial part of every eBay transaction. A consistent checkout experience helps buyers complete their purchases in confidence. For sellers, checkout touches critical business processes including payment collection, shipping, and tax reporting.

That’s why I’m writing today-well in advance-to let you know that as of June 30, 2011, eBay Checkout will be the only checkout process on eBay.

We’re now working closely with ChannelAdvisor to make your transition smooth and seamless. We’re also making significant enhancements to eBay Checkout to provide the key features and services you expect:

  • More credit/debit card processing services
  • Enhanced shipping support including support for more carriers, standardized services, and more control over shipping to Alaska, Hawaii, U.S. protectorates, and APO/FPO addresses
  • An advanced sales tax calculator
  • and more
— Todd Lutwak, eBay
Vice President, Seller Experience

eBay Moves on 3rd Party Checkout and Alibaba buys Auctiva (ColderICE.com)

 eBay Takes On Thier Own Checkout and China Is In Da House

Could the FTC Take on Facebook Privacy Issues?!?

colderice
Written by John View Comments
Last Updated August 23, 2010
Amplify’d from www.dailyfinance.com
Now that Facebook is jumping on the geo-location bandwagon with Facebook Places — not surprising, given the rapid rise of other such services as Foursquare and Gowalla — privacy advocates are already raising concerns. (CNET’s Caroline McCarthy broke the news about Places last week.)

In fact, one group, the Center for Digital Democracy, says it will discuss the new service, which Facebook touts as letting “you announce your location to buddies and keep track of your friends’ whereabouts,” with the Federal Trade Commission very soon.

“The CDD will be raising Facebook’s new location feature with top FTC officials this week,” Jeffrey Chester, the CDD’s executive director tells DailyFinance. “In typical Facebook-speak, they are not telling users how their location data will be used by marketers and advertisers.”

Privacy advocates are concerned that Facebook could use the geo-location data to gather more information about its members’ everyday habits — the better to market products and services to them.

Tell Your Friends Where You Are

Facebook launched the new feature, which will be based on GPS technology, Wednesday evening. “When you check in, you can also tag friends who are with you, just as you can tag a friend in a status update or photo. You can post an update along with your check-in to tell people more about what you are doing,” the company said in blog post.

The CDD isn’t the only privacy group concerned about Facebook Places. The ACLU of Northern California released a statement praising Facebook for making “some changes to its regular privacy practices to protect sensitive location-based information, such as limiting the default visibility of check-ins on your feed to ‘Friends Only.’”

The ACLUNC also added: “But it has failed to build in some other important privacy safeguards. Facebook immediately opened up location data to applications and Connect sites. This means that your friends’ apps may be able to access information about your most recent check-in by default as soon as you start using Places.”

Facebook seems to have taken some steps to make it easier for users to switch off the service if they don’t want to use it, but for many, the privacy controls could be complex and confusing. The ACLUNC highlighted two other problems with the new service:

Problem 1: You don’t have full control over who can see you in the “Here Now” list. You can only choose to turn the feature on or off. If it’s on, any Places user who checks in at the same place can see you in the Here Now list.

Problem 2: “Here Now” is turned on by default if you have previously selected that “Everyone” can see even a single piece of your information.

Service, or Surveillance?

The CDD’s Chester says Facebook places — and the rise of geo-location services in general, is just another incremental step in the growing surveillance of Internet users.

“The new service suggests that it’s all about fun — ‘You may want to share your check-in information with third-party applications that build interesting experiences around location, such as travel planning,’” says Chester. “That really means Facebook has already developed plans to mine the digital gold of your data — with its network of third-party marketers.”

Update 3:30 p.m.: The Electronic Privacy Information Center has just issued a statement on Facebook Places:

Facebook “Places” Embeds Privacy Risks, Complicated and Ephemeral Opt-Out Unfair to Users

The recently announced Facebook service Places makes user location data routinely available to others, including Facebook business partners, regardless of whether users wish to disclose their location. There is no single opt-out to avoid location tracking; users must change several different privacy settings to restore their privacy status quo. For users who do not want location information revealed to others, EPIC recommends that Facebook users: (1) disable “Friends can check me in to Places,” (2) customize “Places I Check In,” (3) disable “People Here Now,” and (4) uncheck “Places I’ve Visited.” EPIC, joined by many consumer and privacy organizations, has two complaints pending at the Federal Trade Commission concerning Facebook’s unfair and deceptive trade practices, which are frequently associated with new product announcements. For more information, see EPIC In Re Facebook, EPIC In Re Facebook II, and EPIC Facebook Privacy.

Read more at www.dailyfinance.com

 


eBay vs. Amazon vs. Ecommerce: The Ecommerce Marketplaces are Still in Flux

colderice
Written by John View Comments
Last Updated August 23, 2010

Online Commerce Overview

According to comScore’s eCommerce Brief, total online spend grew 9% Y/Y to $18.5B, which reflects a moderate acceleration vs. up 7% Y/Y in June and up 8% Y/Y in May.

8-22-2010 1-04-34 PM

amazon crave eBay vs. Amazon vs. Ecommerce: The Ecommerce Marketplaces are Still in FluxReportedly, comScome reveals that July Y/Y growth also shows a modest acceleration vs. 8% Y/Y growth reported in Q2: 10 & Q1: 10. Some key segments that contributed to this are primarily the 20% Y/Y increase in Books and Magazines, 16% Y/Y growth in online sales of Computers and Peripherals with a 16% Y/Y growth in online sales and finally a 12% Y/Y increase in Computer Software and Jewelry purchases.

The U.S. Department of Commerce reported that Total U.S. Online Retail Spend increased 14% Y/Y to $39.7B in Q2, 0.3% below the 14.3% Y/Y in Q1. A 12% Y/Y Growth in 2010 U.S. eCommerce is estimated at this point, which means that approximately $160B in Online Retail spend in 2010 and is driven by 5% overall growth for U.S. Retail Sales and approximately 25 bps of overall Offline-to-Online Retail share shift in 2010.
 8-22-2010 1-03-33 PM

ebay eBay vs. Amazon vs. Ecommerce: The Ecommerce Marketplaces are Still in FluxeBay shares are down 10% YTD in a roughly flat market, including down as much as 30% from late March highs. Y/Y Online Retail Traffic was up 14.6% Y/Y, modestly positive, vs. Q2 and Q1 traffic trends at about 13.0% Y/Y growth. comScore tracked 16% Y/Y Amazon’s growth for the U.S. website, a deceleration vs. 21% in Q2 and 24% in Q1, and they’ve tracked a 2% Y/Y decline to eBay’s U.S. Website, a better trend vs. its 5% Y/Y decline in Q2 and 4% Y/Y decline in Q1, despite tougher competition.

Specifically for eBay, PayPal continues to produce impressive Growth/Profits with H1:10 Payment Volume growth off-eBay an impressive 46% Y/Y ex-FX, and Payment Segment Profits up 55% Y/Y. The upshot is a long-term bottom-line PayPal growth outlook of 20%-30%. Also, eBay’s Marketplace may finally be showing improvement.

Some key points that on eBay’s Marketplace are, ChannelAdvisor, which reported stabilization (0% Y/Y change) in eBay Same Store Sale for July, after Y/Y declines in May and June of 4% and 5%. While comScore July eBay traffic data showed 1.5% Y/Y decline vs. an average of 4%-6% Y/Y over the prior four quarters and finally, the 8/10 launch on eBay UK of a Shopping Basket test may finally address arguably the single biggest User Interface gap on eBay.

6 Steps to Engaging Customers with Communication

colderice
Written by John View Comments
Last Updated August 18, 2010

Really great stuff here from the CRM world. While enterprise opperations do have some major differences in CRM over the small-medium (SMBs) business owners, there are still needing to communicate like we all do with our end buyer.

In competitive times, increasing revenue through customer retention and maximizing cross-sell and upsell opportunities is an important objective for marketing, sales and line-of-business teams.

Amplify’d from www.destinationcrm.com
Six steps to engaging customer communications
  1. Make data on the customer journey your top priority. Acquire the capability to store and analyze customer interactions across all touch-points for the whole enterprise — not just marketing, but in the call center, customer service, sales, business units and through Web portals. Use this information to shape interactions and build context. This is not to say that you shouldn’t be taking advantage of the powerful segmentation and analytics tools available today — but use this information to inform rather than control interactions.
  2. Move control and responsibility for customer interactions to front-line business users. Decentralize as much as possible — but maintain central control of enterprise concerns: regulated content, compliance, brand protection and integrity controls. Put line-of-business users in control of templates, content and rules that drive customer communications — and remove your technology specialists from of the loop. Look for technology solutions that will support this approach.
  3. Find tools that enable separation of presentation from content, and that support appropriately crafted communications to any channel from one source. Interest in Content Component Management (aka “intelligent content”) is growing, with XML becoming the preferred technology for content reuse.
  4. Build agility and immediacy by integrating communications with business processes.
  5. Work on breaking down silos within your organization. Develop a customer-centric focus that spans the enterprise and encompasses all aspects of the customer journey.
  6. Be realistic in your plans. Look for the capability to support an incremental approach: one that will support what you need today, but will allow you to add new and emerging communication channels when you’re ready.

With the right approach, customer engagement can be transformed — with contextual communications based on highly personalized and relevant content using the customers’ preferred channels. Technology is a key part of the solution — but so is understanding the importance of moving control of communications to the business users at the front line of your organization.

About the Author

Glen Manchester (gmanchester@thunderhead.com) is founder and chief executive officer of Thunderhead, which has been recognized by Forrester Research, Deloitte, and others as a market leader in customer communications management and document automation. Manchester established the company in 2001, bringing together a team of experienced industry professionals to build a new class of enterprise solution for generating customer communications. The Thunderhead NOW platform was launched in 2003.

Read more at www.destinationcrm.com

 


Press Release: Is eBay Beginning To Take Fashion Seriously?!?

colderice
Written by John View Comments
Last Updated August 16, 2010

moz screenshot 1 Press Release: Is eBay Beginning To Take Fashion Seriously?!?SAN JOSE, Calif.–(BUSINESS WIRE)–eBay (NASDAQ:EBAY), the world’s largest online marketplace and global m-commerce leader, today announced that retail apparel veteran and accomplished e-commerce entrepreneur Miriam Lahage is joining the company in the newly created role of General Manager, eBay Fashion, responsible for growing and driving innovation across the company’s multibillion-dollar fashion category.
“Miriam’s deep retail experience and entrepreneurial vision for fashion e-commerce will be a great asset to eBay as we drive shopping innovation and extend our leadership in this category”

A well-respected merchant, Lahage brings extensive offline and e-commerce, value-oriented and luxury brand retail experience to the role. Lahage spent more than 20 years with TJX Companies, the off-price global retailer of apparel and home fashions, rising from store manager to senior executive roles in merchandising and general management. Most recently, Lahage worked as a consultant to Natalie Massenet at NET-A-PORTER to help grow theOutnet business. In 2007, she successfully launched Koodos.com, the first online discount boutique for designer brands in the U.K., and managed the successful sale of Koodos in late 2009 to E-Trader Group.

“Miriam’s deep retail experience and entrepreneurial vision for fashion e-commerce will be a great asset to eBay as we drive shopping innovation and extend our leadership in this category,” said eBay Inc. President and CEO John Donahoe. “We are committed to delivering fashion consumers the broadest selection of clothing, shoes and accessories online at incredible value. We’re equally committed to providing brands, designers and small-business fashion entrepreneurs a cost-effective, highly competitive distribution channel and compelling shopping environment to drive growth.”

eBay is a leading fashion destination with more than $5 billion of merchandise volume annually. eBay features 20 million average daily fashion listings, offering buyers a broad selection at great value. A pair of shoes is sold every 8 seconds; a dress every 10 seconds. eBay has 10 million active fashion shoppers in the U.S.
“eBay is incredibly well-positioned to drive shopping innovation and create growth opportunities for fashion brands,” Lahage said. “I’m thrilled to have the chance to lead such a dynamic business. No other destination can offer fashion savvy shoppers such choice and value.”

Earlier this year, eBay began introducing significant enhancements to the shopping experience with the launch of fashion.ebay.com. New image similarity technology and browsing capabilities, boutique experiences and editorial merchandising make shopping eBay’s vast selection easier than ever. The company also has expanded its Fashion Vault flash sales, working with a broad range of designer and contemporary brands to offer consumers access to limited inventory at deep discounts.

This summer eBay took fashion mobile with the launch of its free eBay Fashion iPhone app. The eBay Fashion app delivers a personalized shopping experience where shoppers can browse, buy and “try on” items virtually anytime, anywhere. The app features a personalized closet, an outfit builder, social media sharing, direct entry to the eBay Fashion Vault and a virtual style gallery.

eBay also has featured an exclusive with designer Narciso Rodriguez, who turned to eBay to launch his first online capsule collection in the Spring of 2010. The company is exploring exclusives with other designers and is supporting emerging designers as a member of the 2010 CFDA/Vogue Fashion Fund Business Advisory Committee. eBay is underwriting the seventh annual CFDA/Vogue Fashion Fund awards dinner, to be held November 15 in New York.

 Press Release: Is eBay Beginning To Take Fashion Seriously?!?

Atlanta’s Blog Masters WordPress Event this Tuesday Night, FREE!

colderice
Written by John View Comments
Last Updated August 13, 2010

eCommerce Panel #2

eBay vs. Facebook: One Man’s Trash Was Another Man’s Treasure

colderice
Written by John View Comments
Last Updated August 12, 2010
2005ebaylive05 eBay vs. Facebook: One Man’s Trash Was Another Man’s TreasureeBay is in its 15 year anniversary and Facebook just announced it has over 1/2 billion members. It’s amazing to me when I think back on all the things that eBay did over its 15 year course. Pretty amazing how this site changed the face of ecommerce on the web. However, one of the things that it did in the last few years, I find really interesting. Since John Donahoe become the CEO, what’s most interesting about eBay is to compaire its growth to others. If you look to the last few years of eBay and the last few years of Facebook, you can see how one man’s trash became another man’s treasure.

Facebook is right now the number one site on the internet with over five hundred million users in social media. It’s getting more traffic now than Google, as a landing page, and just a few years ago it was not even on the radar. What made Facebook grow so fast? It was the community. What made eBay grow so fast in the 90’s? It was the community. The last eBay Live I attended was themed “the Power of Us All” which was recognizing the power of the community.

Yet recently, eBay and John Donahoe have decided that the community is no longer important for their platform and they even rolled out the founder of eBay to help them trashed it. eBay told their community to basically f*ck off, we are NOT going to keep things fair and balanced. I think John Donahoe refers to the eBay community principle, as a “sacred cow” in this video with Pierre. At one time Peirre valued and treasured that cow, but guess they missed the meaning of the word “sacred” and messed with the magic formula. The new eBay says nope, we got other things more important to us than our community. They trashed all of the tools that the community would use to communicate with each other. Bought Skype and then figured out that they did not want the community to talk to each other. They changed all the open chat forums and boards and locked them down tight. So tight, that the community could no freely interact with one another the way they did in the past.

rheaperlman cheers1 242x300 eBay vs. Facebook: One Man’s Trash Was Another Man’s Treasure

Donahoe and crew even removed the ability to blog on their platform, discouraged the sharing of photos in ads. Now just a few years later and all

of these kind of things that eBay threw away basically became Facebook, now you see how community is so important to a business model. They are building a business model around the community the same way that eBay built its business model via a community. The community is the most important nucleon of any business.

I remember back in the late 80’s, early 90’s, one of my most favorite shows was a show called “Cheers” and they had a song, and in the theme

song it said “A place where everybody knows your name” and no matter how good or bad the economy was or how good or bad people’s lives were. They always communed at this little bar called Cheers. So, cheers never had an episode about it going out of business or having money problem, because they could always sell liquor to their community.

Community is probably one of the most important factors in business so get it, understand it and use it for your benefit in your business. Don’t trash your community; learn from the mistakes of companies like eBay and from the successes of companies like Facebook. Embrace your community!

 eBay vs. Facebook: One Man’s Trash Was Another Man’s Treasure
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