Some times it is the little things that count to increase conversions. Aesthetics and look-and-feel are some of the MOST important components of a successful ecommerce shopping platform. And one the the best ways to brand your experience for the buyers is to have a professional look.
Using a boring template, or the default buttons can SCREAM amateursite to a customer! With just a few nice icons and friendly look shopping cart, you can differentiate your ecommerce store from the others.
Here are 5 FREE sets of ecommerce icons to get you started. Simplyclick on the picture and download them. Don’t be afraid to also pay a few dollars and create your OWN icon sets, or even purchase one from a vendor. I guarantee that this will take your site to the next level. Icons are on EVERY page of the site, so if yours have a little extra style, it can go a long way for customer perception of your business.
“Can paperless billing get me paid faster?” That one line is burned in my brain probably for eternity. I had to say it at least 100 times in one day. That is my line on the now nationally televised American Express commercial that I was asked to appear in for American Express Open Forum
The big question that people ask seems to be HOW? How, did I get a commercial with American Express?
The simple answer is… I am a card member, duh?!? LMAO…but the more complex answer is “I do not know”. That is the reality of it, I simply do not know how I was picked and I just feel extremely fortunate to have 1st been picked and 2nd not to be left on the cutting room floor! I am guessing that my turn as a small business card member profile did not hurt the decision process. But I am not completely certain that had anything to do with it. American Express is a HUGE company and I would not assume one division always knows what the other is doing. Plus, I got that profile years ago.
It is not everyday that an average Joe or John ( ), like me, gets to appear on national TV in every market in the country both cable and broadcast TV. I recognized this as a once in a lifetime opportunity and I decided to take my little Vado HD 8 GB Pocket Video Camcorder and get as much of the memories as possible.
From the time I landed in Hollywood till the day we wrapped, I took video to help pass the time and to keep these memories for me and my family.
Of course you guys, who are readers of the blog, are part of that family. I totally had you in mind when I made these videos. I wanted to take you along on the journey. There is a lot of footage to comb through and it takes a little time to get this stuff ready for you. I got part of it done and here it is. Check out Part 1 of the behind the scenes video for the making of the commercial….Enjoy it!
This is a question people ask me all the time! How do you guys at www.3rdPO.com get your photos to float like that???
You know the white background has been coveted by every eBay seller known to man. I see people paying hundreds of dollars for what could be had for pennies. Lighting is the most important part of taking the photo. However so many of us do not know how to properly light a product to take a picture of it.
Well, I am no photographer, but I know a secret. If you put light in a box that is all white, it will bounce it around. So do you need to go out and spend hundereds of dollars for a light tent and studio quality lighting to get the effects like we “PowerSellers” have? I know you are sitting there with your arms crossed waiting for me to sell you on a big expensive solution, LOL
How does $5 and 1hour of your time sound? Well that is all it takes! This is one of the cheapest and most effective light tent I have seen. The pictures here are fantasitic!!!
This is a question people ask me all the time! How do you guys at www.3rdPO.com get your photos to float like that???
You know the white background has been coveted by every eBay seller known to man. I see people paying hundreds of dollars for what could be had for pennies. Lighting is the most important part of taking the photo. However so many of us do not know how to properly light a product to take a picture of it.
Well, I am no photographer, but I know a secret. If you put light in a box that is all white, it will bounce it around. So do you need to go out and spend hundereds of dollars for a light tent and studio quality lighting to get the effects like we “PowerSellers” have? I know you are sitting there with your arms crossed waiting for me to sell you on a big expensive solution, LOL
How does $5 and 1hour of your time sound? Well that is all it takes! This is one of the cheapest and most effective light tent I have seen. The pictures here are fantasitic!!!
Some times it is the little things that count to increase conversions. Aesthetics and look-and-feel are some of the MOST important components of a successful ecommerce shopping platform. And one the the best ways to brand your experience for the buyers is to have a professional look. 
), like me, gets to appear on national TV in every market in the country both cable and broadcast TV. I recognized this as a once in a lifetime opportunity and I decided to take my little 
and get as much of the memories as possible.
