We Started Social Marketing :: I Am eBay
This all started from a couple of crazy late-night Tweets after being fed up with the "hype"
And it ended up a Social Marketing Video
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» networking
Why Social Media Matters Most :: Google vs. Twitter Search (Atlanta Flood Pictures)
Back in the day I saw a video by my boy Gary Vaynerchuk (author of Crush It!: Why NOW Is the Time to Cash In on Your Passion
Back in the day, Gary made a video about the power of http://Seach.Twitter.com and why it is MORE relevant for information that even Google.com
So here is an illustration of that principle in a very IN YOUR FACE kind of demonstration. Look guys, if you don’t "GET IT, you had better GET IT!"
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Thinking Win-Win Is Such a 1992 Philosophy
In today’s world there is a "hyper-network" taking place. We are all hyper networking thanks to social services, both on personal and business levels. By network I mean people who know you, like you and trust you.
The new issue with this hyper networking is that suddenly people are always trying to "keep track" of all of their networkers, for lack of a better term. What I mean is that suddenly people are now seeing if you re-tweet everything they say. Or did you post a back link to their blog post. How many times did you recognize them on a "Twitter follow Friday". That is NOT networking!
Let go and STOP taking score all the time. Stop looking to always come out ahead in a relationship. The concept of what we know as "win-win" is just a disguised way to keep track. Making constantly sure the we come out "even Steven" When you base your relationships in business or in life on "who owes who" or I scratched your back now you scratch mine. That is NOT being a friend, that is being a creditor.
The Theory of “Thinships” (Social Networking Relationships)
The theory created by the author (John of ColderICE.com) that we have a new term of “Thinship” to describe social relationships. A more defining term for the existence of these types of relationships in social networks.
Technorati Tags: social,networking,friendship,thinship,theory,making friends,twitter,facebook,linkedin
15 Links About Twitter That Can Grow Your Business
It is no secret that I am a Twitter nut! I love it for many reasons and it just works for me, literally! I am unashamedly a “bottom line’ person by design and I don’t like to spend time on fruitless ventures, even casually. So I got a saying that “if it don’t make dollars, it don’t make sense”.
So how can Twitter help you with your bottom line? Here are a few good links to help you out with that. Let me share with you 15 links about Twitter that can help you grow your own business…
- Guide to Twitter for Business: By Shara Karasic, Work.com
- Top 8 Twitter Tips for Business: By Ellen Petry Leanse
- Question To Consider Before Using Twitter for Business: By Twitter Maven
- Why Twitter Matters: By Stephen Baker, Businessweek
- Tweeting for Companies 101: By Tara Hunt
- How To Listen for Opportunities on Twitter: By Chris Brogan
- The Evolution of Brands on Twitter: By Jeremiah Owyang
- Barack 2.0 Business Lessons for Social Media (NON political): By Brent Leary
- Why Brands Are Unsuccessful on Twitter By Jeremiah Owyang
- Is it Time for Corporations to Get a Twitter Presence?: By Valeria Maltoni
- Ultimate Guide to Twitter Tools and Resources for Journalists: By New Media Bytes
- Twitter for Business Reading List: By Pistachio Consulting
- The True Meaning of Twitter: Fortune Magazine, August 2008
- How Tweet It Is: Clay Shirky and Bob Garfield
- Huge Twitter Resource Page: http://twitterpacks.pbwiki.com/
Barack Obama’s Social Media Lessons For Small Business
Here is a neat concept. These guys are going to follow Barack Obama’s social network strategy and show you how it can help small business.
A few weeks back David Bullock and Brent Leary had a
conversation/webinar highlighting some of the reasons they felt small
business people would benefit from taking a closer look at the Obama
campaign’s approach to social media. They recorded it for your on-demand
viewing:
“In many ways, the challenges Barack Obama’s presidential
campaign faces are representative of the obstacles we run into every
day as small business owners and entrepreneurs. It may not appear like
this is the case, as we see him on television, on the cover of national
publications and in photographs with world leaders. But that wasn’t
always the case, as many of us had never heard of him just four years
ago. And even when he announced his candidacy, he still wasn’t taken
seriously by political insiders…or outsiders for that matter.”
campaign faces are representative of the obstacles we run into every
day as small business owners and entrepreneurs. It may not appear like
this is the case, as we see him on television, on the cover of national
publications and in photographs with world leaders. But that wasn’t
always the case, as many of us had never heard of him just four years
ago. And even when he announced his candidacy, he still wasn’t taken
seriously by political insiders…or outsiders for that matter.”
- Part One – Barack 2.0 Webinar #1 Part 1
- Part Two – Barack 2.0 Webinar #1 Part 2
And they also put together an enhanced transcript of the webinar,
complete with screenshots and links to the sites we discussed during
the conversation:
Barack Obama’s Social Media Lessons For Small Business
Here is a neat concept. These guys are going to follow Barack Obama’s social network strategy and show you how it can help small business.
A few weeks back David Bullock and Brent Leary had a
conversation/webinar highlighting some of the reasons they felt small
business people would benefit from taking a closer look at the Obama
campaign’s approach to social media. They recorded it for your on-demand
viewing:
“In many ways, the challenges Barack Obama’s presidential
campaign faces are representative of the obstacles we run into every
day as small business owners and entrepreneurs. It may not appear like
this is the case, as we see him on television, on the cover of national
publications and in photographs with world leaders. But that wasn’t
always the case, as many of us had never heard of him just four years
ago. And even when he announced his candidacy, he still wasn’t taken
seriously by political insiders…or outsiders for that matter.”
campaign faces are representative of the obstacles we run into every
day as small business owners and entrepreneurs. It may not appear like
this is the case, as we see him on television, on the cover of national
publications and in photographs with world leaders. But that wasn’t
always the case, as many of us had never heard of him just four years
ago. And even when he announced his candidacy, he still wasn’t taken
seriously by political insiders…or outsiders for that matter.”
- Part One – Barack 2.0 Webinar #1 Part 1
- Part Two – Barack 2.0 Webinar #1 Part 2
And they also put together an enhanced transcript of the webinar,
complete with screenshots and links to the sites we discussed during
the conversation:
